The Definition of a "Popular Experience"
Experiences that rank high on the Aini website are positioned as "popular experiences". The algorithm is based primarily on the following factors:
Sales in the last 2 weeks, with emphasis on sales in the last 1 week.
2. Event Date Availability
Numbers of bookable event dates, rated in the following order: Event dates that are open for booking > Event dates that take booking requests > Event dates under preparation)
- If an event date is fully booked, it is considered as "not available", therefore, it does not contribute to the ranking.
- In addition to the major factors listed above, there are other minor factors and they are all integrated into ranking results.
- Conditions for search rankings may change in the future without notice as we are constantly improving them.
Register Event Dates Regularly and Frequently
The first thing we tell hosts who are having trouble attracting customers is to set event daters frequently.
The data show that experiences with registered event dates are 1.5 times more likely to be viewed and 3 times more likely to be booked than those without registered event dates.
If an experience does not have any registered event dates and only accepts booking requests, it may give the impression of an inactive host. We recommend registering new event dates frequently and making it easier for guests to book.
Related Article: "For Hosts: How to Register Event Dates"
Good Reviews Boost Your Ranking
It is also important to have guests who have participated in the experience write a review, which has a significant effect on the popular search order within Aini.
We recommend that you invite people you know to your events and ask them to write reviews. You may use the 10% coupon, which is available when a listing is newly published, or a referral coupon when asking them to be the first to review your events.
Related Article: "For Hosts: How to Generate a Coupon Link to Invite Your Friends"
Attract Repeat Guests
In addition to new guests, reviews from repeat guests are also valuable to make your listing page more attractive and vibrant. Notifying past participants when a new experience is published via messaging or using the note feature is a good idea.
Other tips related to attracting guests are also in the Aini Host Guidebook: Aini Host Guidebook